Have you been experiencing a huge drop in engagement? It may well be because Instagram is hiding your posts because you are using a ‘banned’ hashtag.
Whilst Instagram has always had certain hashtags banned such as swear words ect. but this month (Feb 2018) more and more of really common hashtags haven’t been working which is resulting in users not having their posts shown to size of the audience they were reaching previously.
I first noticed a problem when ALL of my likes were from followers that i already had. It seems to be changing between whether your posts will shown in ANY hashtags if you use a ‘banned’ hashtag or whether your post will appear in the other hashtags that are working. For me if i used a banned hashtag my post wouldn’t show in any other hashtags i had put on the post.
It appears that different users are experiencing Instagram’s changes differently, which is even more frustrating to understand what is going on – what have you been experiencing?
Banned Hashtags
However, it is unsure whether these hashtags will be banned forever or whether they will suddenly start working again.
I can understand why Instagram is banning hashtags such as #foreplay due to problems with pornographic photos but I was quite shocked to see hashtags like #beautyblogger, #sallyhansen, #tgif ect. to be banned as these are used by so many users i know for completely acceptable/normal photos and reasons.
‘Broken Hashtags’
A way of telling if a hashtag is ‘broke’ is to search for the hashtag in the ‘tags’ search bar and then view the ‘recent’ photos. If it shows this message: “Recent posts from # are currently hidden because the community has reported some content that may not meet Instagram’s community guidelines” it is ‘broken’.
Whilst I have occasionally seen this message before, the hashtag is normally back to normal within a few hours not last for days and days.
It’s unsure why Instagram is enforcing so many bans on such normal hashtags, why are they trying so hard to stop users growing their channel? Is it so users actually start paying to promote their posts to grow? Please leave a comment if you know why.
Feel free to leave your Instagram usernames in the comments so i can find and follow you (or follow me – @ellrachelx and i’ll follow you back). Try and support as many users as possible because unfortunately we are all going through the difficultly of trying to grow and it’s such a shame that people are actually giving up.
[ Smiles ] Hmm. Instagram is ridiculous. How could the ban “#beyonce” and “#beautyblogger”?
From my perspective, that is a very bad move on their behalf!
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I know! I couldn’t believe it. I use #beautyblogger on quite a few of my posts, i couldn’t believe that it was that hashtag that was hiding my posts!
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Thanks for posting this! I had no idea Instagram did this — I’m still very much learning the whole format like a dinosaur haha
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You’re welcome… Unfortunately yes. However, recently it has got so much worse. None of my posts were showing last week and i had no idea what had happened, until i released i was using #beautyblogger which is now ‘banned’.
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So crazy!
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I noticed this when I searched the ValentineDay hashtag today! I always search a hashtag before using it, to make sure I want my photo to be a member of the tag. It was frustrating that I couldn’t tag my photo of roses from Valentine’s Day with the Valentinesday hashtag -.-
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It’s ridiculous, it’s as if they’re banning all of the hashtags that users actually look at. Think about all the people recently that would of #valentinesday recently 😦
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I can’t believe they’ve banned dogs of Instagram and beauty blogger. Such an awful move by them. I understand the banning of pornographic tags but to ban completely harmless tags is so disappointing.
Thanks for this informative piece. Xo
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I know right, I use beautyblogger quite often and I couldn’t believe it was that hashtag that was stopping my posts from showing! No problem, glad you found it useful xx
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Thank you for this post! I’ve been wondering why my posts were suddenly not getting very many likes before hearing about the ban, but not knowing which hashtags are banned.
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You’re welcome, i’m glad you’ve found it useful. I was using ‘#beautyblogger’ which was causing my posts to be hidden.
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Thank you for thiS !
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No problem, hope you found it useful
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I was just thinking about this yesterday! It’s good to know what to avoid from now on for hashtags. It kinda sucks that you can be shadow banned for innocent things like #todayimwearing or #beautyblogger
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Thanks for reading. I’m glad you found it useful – I know right I was caught out for using beautyblogger and I really couldn’t understand why my posts weren’t showing ☹️
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